
Hey there! If you’re anything like me when I first dabbled into the startup world, chances are you’re constantly on the lookout for software tools that can give your business an edge without breaking the bank.
Here’s the inside scoop: digital marketing software can seriously level up your game, and guess what? Many top-tier platforms offer free trials!
So, let’s dive in and chat about some game-changing tools you can test drive right now with a free trial of top digital marketing software for startups.
Why Try Before You Buy?
Investing in digital marketing tools is a must for any startup looking to scale, but let’s face it – cash flow can be tight, and you don’t want to sink money into something that might not be the right fit. Snagging a free trial is like taking a car for a spin before buying it – you get to see if it’s comfy, has all the gadgets you need, and doesn’t guzzle gas (or, in this case, your budget!).
The All-in-One Champ: HubSpot
HubSpot is like the Swiss Army knife of digital marketing platforms. It covers everything from inbound marketing to sales and even customer service. Their CRM is free forever, which is pretty sweet, but they also offer a 14-day trial of their more advanced Marketing Hub. This beast helps with:
- Email marketing
- Landing pages
- Social media campaigns
- SEO and content strategy
- Lead management
It’s pretty awesome for getting all your ducks in a row and making sure no lead slips through the cracks.
SEO & Content Marketing: SEMrush
You’ve heard about SEO (search engine optimisation), right? It’s the difference between your website being the needle in the internet haystack or the giant, flashy sign everyone sees. That’s where SEMrush comes in. This powerhouse offers a 7-day free trial and is perfect for:
- Keyword research
- Site audits
- Competitive analysis
- Content marketing insights
- Backlink tracking
It’s essentially your SEO detective, uncovering every clue to catapult your site up those Google rankings.
Social Media Whiz: Hootsuite
Social media can be a full-time job, but who’s got time for that? With Hootsuite, you can take the reins of your socials like a pro. They offer a 30-day free trial where you can:
- Schedule posts across different platforms
- Engage with followers
- Analyse social media metrics
- Track brand mentions
You can pretty much run your entire social strategy from one dashboard, which is a massive time-saver.
The Email Marketing Tool: Mailchimp
Personalised emails can be a goldmine for nurturing leads and keeping customers in the loop. Mailchimp isn’t just a cute mascot – it’s also a killer tool that offers a free plan with basic features and a 30-day trial of its premium features, which includes stuff like:
- Advanced segmentation
- A/B testing
- Email templates
- Reporting and analytics
It helps create slick, professional emails that people actually want to open.
The Visual Booster: Canva
Visual content catches eyes and keeps ‘em glued to your message. And Canva? It’s like hiring a graphic designer who works magic for peanuts. While it’s got a great free version, Canva Pro has a 30-day trial where you’ll get extra perks like:
- Brand Kit for cohesive designs
- Magic Resize tool
- Huge stock library
- Premium templates
Even if you can’t draw a stick figure, you can design stunning graphics that make your brand pop.
PPC Management: WordStream
Pay-Per-Click (PPC) advertising helps you target potential customers fast, but managing all those campaigns can feel like herding cats. Enter WordStream. They help streamline your Google, Facebook, and Bing ads and offer a 14-day free trial. You can use it to:
- Conduct keyword research
- Optimise ad copy
- Track conversions
- Manage budgets
It’s like having a PPC coach who ensures you’re not throwing money down the drain.
Automation King: Zapier
If you’re still doing manual tasks, we need to talk. Zapier is all about automation, connecting your favourite apps and services so they work together like a well-oiled machine. With their 14-day trial of the premium features, you can:
- Automate repetitive tasks
- Integrate various platforms (like your CRM, email service, etc.)
- Set up workflows
This saves you a heap of time to focus on big-picture stuff.
Conversion Optimisation: Crazy Egg
Understanding how visitors interact with your company website is like gold dust for improving conversions. Crazy Egg lets you see what’s hot and what’s not with heatmaps, session recordings, and A/B testing. They offer a 30-day free trial to get your site as user-friendly as possible.
Customer Support & Chatbots: Intercom
Great customer support is key to retention, and Intercom is pretty much your virtual helpdesk. Their conversational bots, targeted messages, and help centre tools can skyrocket user experience. Intercom’s trial lets you dip your toes into the water for a full conversation with any 5 of your users or leads for free.
CRM Meets Automation: ActiveCampaign
When your CRM is on good speaking terms with your email marketing and automation, lovely things happen. ActiveCampaign offers a 14-day trial where you can manage contacts, send newsletters, and automate processes, wrapping it all up in a neat bow.
Let’s Round It All Up
So there you have it, my friend – an arsenal of digital marketing software you can try without spending a dime… well, at least for a while. Each platform has its strengths, so think about where you need the most firepower: SEO, social media, email marketing, visual content, PPC, automation, conversions, or customer support.
Testing these tools can be a blast, and who knows, you might just stumble on the secret sauce that catapults your startup to the next level. We recommend you also grab a 30-day FREE TRIAL of Convertrr sales and marketing automation software.
Remember, though: after the honeymoon phase of the free trial of top digital marketing software for startups, you’ll have to decide which ones are worth the investment. But hey, that’s a pretty good problem to have, right?
Happy marketing, and may the data be ever in your favour! 🚀
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